Dynamic Video Sales (DVS) allows you to sell additional content — such as videos, submenus, or external links — as paid add-ons within a presentation. Viewers can purchase premium content directly inside the presentation, even after it has already been delivered.
1. Sign up for a MediaZilla Growth Plan or Above
To use Dynamic Video Sales, you’ll need a Growth plan or higher.
The free trial includes access to all monetization features, but once it expires you’ll need to upgrade to continue using DVS.
👉 Learn more: Which plans include Dynamic Video Sales?
2. Connect Your Account with Stripe
Before selling add-ons, you must connect your MediaZilla account to Stripe. Payments from customers are deposited directly into your bank account configured through Stripe.
Setup only takes a few minutes.
You don’t need an existing Stripe account to get started.
👉 Learn more: How do I connect Stripe to my MediaZilla account?
3. Create a Presentation
Start by creating a new project and uploading your videos, then create a presentation. You can also add Dynamic Video Sales to an existing presentation.
👉 Learn more: How do I create a presentation?
4. Add Add-Ons to Your Presentation
🎥 Video tutorial: Watch here
Dynamic Video Sales works by making certain buttons in the presentation into purchasable add-ons. These can be:
Videos
External links (e.g., raw footage in cloud storage)
Submenus (collections of videos or links)
Until purchased, the content remains locked.
👉 Example of a member successfully selling add-ons: Watch here
If the add-on content is not yet edited
Most often, you’ll want to offer an add-on that isn’t finished yet (e.g., ceremony edit).
In this case:
Upload a short placeholder video to represent it temporarily.
Each add-on must be linked to a unique video (multiple add-on buttons cannot point to the same video).
You can reuse placeholder videos across different projects.
For efficiency, see: How do I streamline my Dynamic Video Sales workflow?
If the add-on is ready
If the video is already edited and finalized, simply upload it and add it to the menu like normal.
If the add-on is an external link
Create a link button pointing to the cloud folder or URL.
👉 Learn more: How do I create a link button?
If the add-on is a submenu
Create a submenu and add the scenes, links, or videos to it.
👉 Learn more: How do I add a submenu?
5. Configure Your Add-Ons
Once your add-ons or placeholders are in the menu, configure their details:
Hover over the button in the Presentation Editor and click the settings icon.
Enable Make this button a paid add-on.
A new Dynamic Video Sales tab will appear, where you can configure:
Add-on Menu Title – The title that appears above the add-on list. Defaults to “Purchase Add-ons.”
Currency – Select from supported currencies. Your choice becomes the default for future add-ons.
Title – The title shown in the add-on list. Defaults to the button name but can be customized (e.g., button name: Ceremony, add-on title: Full Multi-Cam Ceremony).
Description – Add sales details and set expectations. If using placeholders, specify delivery time (e.g., “Full-length multi-camera edit. Delivered within 2 weeks of purchase.”).
Price – The amount charged to the customer. Stripe fees and MediaZilla commission (if applicable) are deducted.
Preview Video – An optional teaser video that plays when the add-on is selected. This can dramatically increase sales. If none is provided, the poster frame is shown.
👉 See example of an effective preview: Watch here
6. Preview the Client Experience
You can preview the add-on purchase flow before publishing:
From the Presentation View screen, click the $ icon in the left panel, then open the Dynamic Video Sales tab.
From the Presentation Editor, click the $ icon in the top-right corner.
Click the Preview button at the bottom.
This preview simulates the client experience after a purchase (content unlocks immediately) but does not show the Stripe checkout screen.
👉 Learn more: What is the purchase experience for Dynamic Video Sales?
7. Publish & Deliver
When ready, publish your presentation. Viewers will now see locked add-ons that they can purchase directly inside the presentation.
To maximize success, check out the Dynamic Video Sales Playbook.
